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MJ Marketing
SaaS Growth Playbook

Lower payback periods while scaling pipeline-qualified demos.

We stitch together paid acquisition, conversion design, and product storytelling to turn evaluation moments into revenue.

4.6x
Pipeline growth

Median after 120 days.

35%
CAC reduction

Through media and conversion efficiency.

<45d
Payback window

Achieved for 10k-60k ARR deals.

Where SaaS teams get stuck

Trial-to-paid conversion stalls despite product updates.

Paid search bids rise while SQL quality falls.

Product narrative shifts per segment and confuses prospects.

How we unblock growth loops

Acquisition architecture

Rebuild Google Ads, Bing, and paid social around ICP micro-intents with dedicated landing experiences and negative keyword hygiene.

Outcome: Reliable inbound demo flow tied to activation milestones.
Conversion storytelling

Craft persona-specific messaging, onboarding flows, and trust assets for high-intent pages and in-app journeys.

Outcome: Prospects understand differentiated value and self-serve into the right plan.
Lifecycle analytics

Connect product usage signals with marketing automation for tight feedback loops and weekly experiment scoring.

Outcome: Teams prioritise initiatives based on revenue impact, not vanity metrics.

Signals you can trust

  • Demos booked within 14 days of rebuild across core ICPs.
  • Health score dashboards tie marketing touches to expansion revenue.
  • Board-ready reporting delivered every Monday morning.

Revenue operations finally has a partner who understands product, marketing, and finance KPIs in a single view.

Julia Stein
VP Growth, Series B SaaS

Ready to unlock SaaS growth loops?

Share your headline metrics and we will bring a 90-day roadmap to the call.

Direct contact with Mijo

Let's talk
about your project

Ready to take your business to the next level? Contact us for a free consultation and learn how we can help you achieve your goals.

Address

Olszanska 7, 31-513 Kraków, Polen

Availability

Mon-Fri: 9:00 AM - 6:00 PM

Frequently Asked Questions

Answers to the most important contact questions

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I typically respond within 24 hours to all inquiries. For urgent matters, you can also reach me directly via WhatsApp.