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MJ Marketing
About me

Google Ads from a specialist. No junior hand-off.

MJ Marketing is owner-led: you work directly with me, Mijo Jurisic. 5+ years of Google Ads experience, including 2023-24 as a consultant advising direct Google Ads customers on behalf of Google. Today I work directly with SMEs and local service providers, and still with enterprise clients and agencies, with no agency hierarchies in between.

  • Experience advising direct Google Ads customers on behalf of Google, Google Ads management at a published price from €1,000 per month
  • Senior-level execution: no junior switch after contract
  • 3-month start phase, then cancellable monthly: no 12-month lock-in
  • Mijo directly on the account: no account manager in between
Book a free intro call

20 min · Google Meet · directly with Mijo

Mijo Jurisic

Mijo Jurisic

Founder & Google Ads specialist

My Story

MJ Marketing's story doesn't start in 2024. It starts in 2021. Driven by a long-standing passion for tech, programming, and software, two years of self-taught engagement with Google Ads on personal online projects came first. This learning-by-doing phase built the foundation on which the later professional career could be built, a practice-led understanding of performance marketing before structural enterprise knowledge was layered on top.

From 2023 to 2024 I worked as a Google Ads consultant on behalf of Google. I managed direct Google Ads customers and advised top agencies in the DACH region, spanning industries and company sizes. Across my whole career that adds up to 500+ Google Ads accounts and €22M in media budget under my responsibility.

Working with enterprise clients and the largest agencies in DACH built not just technical depth (account structure, smart bidding, server-side tracking, conversion architecture), but also the strategic understanding of why most companies fail to extract the possible ROI from their ad budgets, and which levers the professionals use to change that.

From that experience I founded MJ Marketing in 2024: owner-led, combining data-driven Google Ads strategy with conversion tracking, landing-page optimization and personal support. Since then I have been serving SMBs and local services with the same method stack used on large agency mandates, and I still work with enterprise clients and agencies as well.

2021-23

Self-taught start

Two years of purely self-taught Google Ads study, driven by a long-standing passion for tech and software. Personal online projects as the testbed: the learning-by-doing foundation.

2023

On behalf of Google

Started as a Google Ads consultant on behalf of Google, direct enterprise mandates.

2023-24

Multi-million budgets

Direct Google Ads clients and consulting for top agencies across DACH. 500+ accounts and €22M in media spend across the whole career.

2024 - today

MJ Marketing

Founded in 2024: experience from large agency mandates, now directly for SMBs. 2025-26 method-stack expansion with server-side tracking and CRO sprints.

My Values

These fundamental principles guide me in every decision and shape my way of working. They are the foundation of my work and the reason why clients trust me.

Transparency

Complete transparency in all projects, costs, and results. My clients always have full insight into their campaigns and performance.

Data-Driven Decisions

Every strategy and optimization is based on solid data and analysis. I don't rely on guesswork, but on measurable facts.

Client-Centricity

My clients' success is at the heart of my work. I develop individual strategies tailored to the specific goals and needs of each business.

Continuous Development

I always stay ahead of the curve and continuously invest in new technologies, training, and best practices to deliver the best possible results for my clients.

Honesty & Integrity

I communicate openly and honestly about opportunities, challenges, and realistic expectations. Long-term partnerships are more important than short-term gains.

Excellence in Execution

I strive for the highest quality in everything I do. From strategic planning to ongoing campaign optimization: excellence is my standard.

"My values are not just words on the wall, but lived principles that are reflected in every project and every client relationship. They are the reason why my clients trust me and work with me long-term."
Mijo Jurisic

My Evolution

From the first steps as a Google Ads consultant to founding MJ Marketing: discover the milestones of my journey and the experiences that made MJ Marketing what it is today.

2023 Q3

On behalf of Google

As a Google Ads consultant on behalf of Google: targeted support of direct Google Ads customers.

Google Ads direct clients
2023 Q3-Q4

Consulting large agencies

Consulting for top-tier Google Ads agencies and their clients. Responsible for multi-million budgets and top-level marketing agencies.

First wins
2024 Q1-Q3

Multi-million budget management

Responsibility for multi-million budgets (€22M in media spend across the whole career). Direct support of some of the strongest agencies in DACH.

Multi-million budget
2024 Q4

MJ Marketing founded

Founded MJ Marketing with the vision of making data-driven strategy from the consulting years accessible to SMBs.

Owner-led start
2024-25 Q4-Q1

MJ Marketing early days

First success stories: early SMB clients benefit from the experience of large agency mandates and move into ongoing management.

First SMB clients
2025 Q1-Q3

Marketing expertise scaling

Numerous Google Ads client wins, website relaunches and internationalizations of successful companies.

Marketing expert
2025-26 Q4-Q2

Method stack expansion

Server-side tracking where it pays off, dedicated CRO sprints, multi-touch attribution, and extended conversion architecture.

Tracking & CRO

The Future

My goal: deliver Google Ads strategies rooted in my earlier work advising direct Google Ads customers on behalf of Google, built to help clients hit their specific performance targets.

Who you work with

You work directly with me, the founder and owner of MJ Marketing: 500+ Google Ads accounts across my career, in 2023-24 also advising direct Google Ads customers on behalf of Google, today the same methods directly for SMEs, and still for enterprise clients and agencies too.

Mijo Jurisic

Mijo Jurisic

Founder & Owner
Google Ads Consultant: self-taught start, then advising direct Google Ads customers on behalf of Google

As a Google Ads consultant on behalf of Google, Mijo supported direct Google Ads customers and advised top agencies in the DACH region. Responsibility for enterprise mandates and, across his whole career, €22M in media spend surfaced the methods that separate pro accounts from average ones, methods Mijo now brings directly to SMBs and local service businesses, while still working with enterprise clients and agencies.

500+
Google Ads accounts, career total
€22M
Media budget, career total

Experience from Large Accounts

500+
Google Ads accounts, career total
€22M
Media budget, career total
International
Google Ads Experience

This experience with enterprise clients and large agencies enables me to apply proven strategies that are normally only used with million-euro budgets and that also work for smaller businesses.

Book intro call20 min · Google Meet · directly with Mijo