“… our company increased the ROI of our Google Ads by an impressive 300% thanks to Mijo's optimization suggestions. Particularly valuable was his analysis, which revealed that 40% of our budget was simply wasted …”
Google Ads account suspended: I get it back where that's realistic.
Specialist service for crisis moments: suspension recovery, disapproval wave, sudden performance drops after algorithm update. Fixed price by severity, delivery usually in 3-10 days from read-only access.

20 min · Google Meet · directly with Mijo
Usually 3-10 days delivery · fixed price · no success guarantee (but honest assessment upfront).

Who does it
Mijo Jurisic, Google Ads consultant, founder of MJ Marketing.
Working in Google Ads since 2021: self-taught on own online projects, deep dive into auction mechanics, conversion tracking and search-engine logic. 2023-24 as a Google Ads consultant on behalf of Google, responsible for direct Google Ads customers and top agencies in the DACH region. Across my career, 500+ Google Ads accounts and €22M in media budget under direct responsibility.
Since 2024 I have run MJ Marketing as its owner: I work directly with SMEs and local service providers, and I still work with enterprise clients and agencies. No junior handover. No lock-in.
Mijo Jurisic
Recovery process
Three phases. From read-only access to clarified account.
- Day 1-2
Diagnosis
Read-only access to account + email exchanges with Google. I analyse: what exactly was suspended (account / campaign / ad)? When did it start? Which policy areas are cited? Output: diagnostic memo with root cause + plan.
- Day 3-7
Appeal & cleanup
Appeal submission to Google with precise reasoning (not just "please unsuspend"). Parallel: cleaning up problematic assets (if policy violation is real), landing-page adjustments, compliance documentation.
- Day 8-10
Follow-up + handover
Follow-up communication with Google until clarification. Handover doc: what was root cause, what was changed, what needs watching in future. If appeal rejected: escalation path or Plan B (new account setup) discussed.
Illustrative recoveries
Typical crisis cases.
Illustrative recovery scenarios, not real client data: what the problem is and how a case like this can end.
Illustrative scenariosE-Commerce · supplements
Illustrative scenario- Problem type
- Account suspension
- What happened
- Misleading-content accusation
- Landing-page compliance
- Ad-copy restraint
- Outcome
- Recovery statusSuspendedReinstated after 9 days
Tax advisory · online consulting platform
Illustrative scenario- Problem type
- Disapproval wave
- What happened
- Financial-services policy
- Trust-signal setup
- Disclaimer footer
- Outcome
- Ad approval rate12% approved94% approved
Coaching · personal development
Illustrative scenario- Problem type
- Account suspension
- What happened
- "Make-money" policy violation
- Recommendation: Plan B setup
- New account + brand repositioning
- Outcome
- Recovery attemptSuspendedNOT reinstated
Practice · aesthetic medicine
Illustrative scenario- Problem type
- Healthcare policy
- What happened
- Restricted-content certification
- Landing-page disclaimer
- Ad-wording adjustment
- Outcome
- Campaign approval0 liveSearch live + PMax pending
Fintech · crypto trading platform
Illustrative scenario- Problem type
- Crypto policy
- What happened
- Understanding crypto restrictions
- Licence proofs documented
- Country-targeting adjustment
- Outcome
- Compliance build-up0 campaigns approvedSearch approved
Change-management consulting · DACH SME
Illustrative scenario- Problem type
- Performance drop
- What happened
- Smart-Bidding reset after algo update
- Audience strategy adjustment
- Quality-Score recovery
- Outcome
- Cost-per-Lead+340% in 2 weeksback to pre-crisis
How I analyse
Three diagnostic areas when the Google Ads account is suspended.
Policy forensics
Which exact policy clause was cited? Which ads/landing pages were affected? What does the Google email exchange say, directly or between the lines? Often the real problem isn't what Google explicitly says.
Account hygiene
What was changed in the last 30-90 days that triggered this? New ad copy? Domain change? Sudden volume doubling (can trigger spam filters)? I correlate timeline with account events.
Appeal strategy
Appeals aren't "please unsuspend me". They are precise arguments with reference to concrete policy sections + evidence that problematic areas were either cleaned up or misunderstood. Format is learned. I know it.
Fixed price
Three tiers by severity.
Delivery usually 3-10 days depending on complexity. Payment before start. NO success guarantee, but honest assessment at the discovery call.
- Policy forensics of individual disapprovals
- Re-submission with adjustments
- Landing-page compliance check
- Usually 3-5 days delivery
- Full account forensics
- Appeal submission + follow-up
- Cleanup plan for re-approval
- Usually 5-7 days delivery
- Deep forensics + compliance architecture
- Multi-stage appeal + escalation
- Industry compliance documentation
- Usually 7-10 days delivery
Honesty note
I can't guarantee recovery. What I do guarantee: precise root-cause diagnosis, professionally sound appeal submission, and honest assessment at the discovery call whether recovery is realistic or Plan B (new account setup) is the pragmatic path. For non-recoverable accounts I talk about that early.
In full before project start.
Usually 3-10 days by tier.
Mostly reinstated, otherwise Plan B
What clients write on Google
5.0 · 16 Google reviews
“I hired MJ Marketing to optimize our Google Ads campaigns, and Mijo did a great job! Within a few weeks we received more qualified enquiries than ever before. Our cost per click went down while the conversion rate went up. Absolutely recommended!”
“As a small business, we were advised and supported by Mijo as part of his Google Ads management. He introduced us to the world of Google Ads step by step and explained everything in detail. … Since then, our campaigns have been running more efficiently and achieving better results.”
What you don't get
Anti-bullshit guarantee for Google Ads recovery.
What's standard in the recovery market, and I explicitly don't do:
Whoever guarantees 100% recovery is lying or only charges if it works (and capitalises on the desperate). I say upfront at the discovery call whether it's realistic, and I charge even if Plan B is the answer.
Some recovery providers blame Google for every case. In my experience most suspensions trace back to real policy violations, even if unintentional. I name that honestly and work on the root cause.
Some "recovery agencies" submit 10 appeals in parallel and hope one gets through. Google sees this and penalises. I submit one clean, precise appeal, not 10 random ones.
Crisis moments are desperate, and that is exactly when opaque pricing costs the most. With me: fixed prices clearly documented, no surprises at the end.
FAQ
Common questions with a suspended Google Ads account.
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View allRecovery check
30 minutes. I check your recovery chance.
You explain what happened + show the Google email exchange. I honestly say whether recovery is realistic (and which tier fits) or whether Plan B (new account setup) is the better path. If recovery is pointless, the honest assessment hopefully still helps.
Fixed price after diagnosis. No success guarantee: honest assessment upfront.